A WORLD OF RETAIL. A MEETING OF MINDS.

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7 - 9 October, 2013
The CNIT, Paris

Paris Retail Study Tour - 10 October 2013

Fall in love with the Paris Retail Landscape

Paris, the 'city of love and light', is world-renowned as as hotbed of retail excellence, world-famous designers and exquisite novelty.

In a one day whistle-stop tour, the World Retail Congress offers a snapshot of the best of what's out there, why it matters  and how it is influencing retailers across the globe. Led by John Ryan, stores editor of Retail Week and European editor of US store design magazine VMSD, the tour will begin in the west of the city and work gradually east, visiting current highlights of the Parisian retail scene with commentary throughout. This is your chance to understand what makes retail in the French capital tick.   

9.30 - 17.00

We start on the Champs Elysées - perhaps the grandest of the major roads that run through the centre of Paris.

Marks & SpencerHere we will visit the Marks & Spencer store, which was the first of the retailer's new stores as they re-entered the French market. This is about taking the M&S range and condensing it into a small space and where it doesn't fit putting it in as part of the in-store "Boutique Virtuelle". Early results from this branch have been highly positive.

 

AigleCrossing the street we arrive at Aigle, the flagship store from the branded purveyor of upscale Wellington boots and outdoor wear. This is a prime example of French "rough luxe" as an interior, showing the provenance and the heritage of the boots that are made in France. This is currently a strong branded success story.

 

Galeries Lafayette & PrintempsLeaving the Champs Elysées, we travel to Boulevard Haussmann to look at the "Grands Magasins", specifically the Galeries Lafayette and Printemps flagships. These are the most impressive department stores in the French capital and are almost constant contenders for the title of "the world's best department store" (currently that accolade is held by Selfridges in London). In terms of the buildings' physical fabric and the visual merchandising, both internal and in the windows, these stores always repay a visit. Crossing the road, we will also visit Lafayette Maison, the home furnishing emporium (and formerly an M&S store in its first visit to France) that has been spun off from the store across the road.

 

Citadium & UniqloA visit will also be made to Citadium, the Printemps-owned young fashion store which features branded retail in the round. Finally, and before leaving the area, we will also visit the Uniqlo branch, which shows how a small store entrance can still be a natural draw for shoppers.

 

MerciHeading east to the Boulevard Beaumarchais, in the north of the fashionable Marais district, we will visit Merci, a Parisian concept store that is on the list for any zeitgeist-seeking visitor to the city with its mix of homewares and fashion. This 19th century former wallpaper factory is all about visual merchandising and location and it has transformed the district around it from a less frequented area into something of a retail must-visit.

 

Fred PerryHeading further into the Marais, the tour will come to a conclusion with a visit to the small independent shops on the Rue Vielle du Temple, where niche offers, such as a jam shop, and unbranded brand stores, such as the no-name Fred Perry store predominate.

 

BHVIf time permits, we will head south from here and also visit BHV, the mid-market department store proposition on the Rue de Rivoli.

 

For full information on how to book the Tour please contact the team on
+44 (0) 203 033 2288 or Email: info@worldretailcongress.com

Retailer prices

Prices are exclusive of V.A.T.

Ticket Type Rate until 02 Aug 2013 Saving of
Retail Study Tour €699 €100
3 Days Congress + Retail Study Tour €3,798 €600

Non-Retailer prices

Prices are exclusive of V.A.T.

Ticket Type Rate until 02 Aug 2013 Saving of
Retail Study Tour €699 €100
3 Days Congress + Retail Study Tour €6,398 €500

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