World Retail Congress 2019

 

Influencing consumer decision-making: The psychology of clicks, purchases and persuasion

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Influencing consumer decision-making: The psychology of clicks, purchases and persuasion

14 May 2019
Main Stage
The average person views 30,000 brand impressions daily. How can you stand out in a saturated marketing and consumer experience environment? Renowned behavioural psychologist Michael Barbera will identify the persuasive and behavioural methods used to influence buying and engagement decisions.
Speakers
Michael Barbera, Chief Behavioural Officer - Clicksuasion Labs

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Sponsor

  • EY

 

Sponsor

  • Freight Brokers

 

Sponsor

  • IRi