World Retail Congress 2019

 

Invitation only: Driving superior customer engagement in a post-COVID world sponsored by Mastercard

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Invitation only: Driving superior customer engagement in a post-COVID world sponsored by Mastercard

06 Apr 2022
Voliera
Our Businesses , Our Consumer

Almost half of business ideas don’t break even – making for a massive impact on retailers attempting change. How can you ensure your structure supports innovation instead of burning through nearly half your resources? And how can this ultimately drive loyalty and customer experience? This interactive breakfast will delve into:

  • The Business Experimentation approach – what is it and how it’s helping retailers futureproof their businesses
  • Evolving themes and trends for driving customer engagement – hear how other brands are taking a renewed approach to digital and loyalty strategies, driving sales and engagement

Get ready to share your challenges and tackle solutions with experts and your peers.

Chairperson
Megan Dunsby, Senior Commercial Content Editor - Retail Week
Speakers
Dan Melki, Head of Test & Learn Europe - Mastercard
Deepak Ravichandran, EMEA Head of Sales, Loyalty & Engagement - Mastercard

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