The end of retail as we know it: why retail is losing the information wars and what can be done about it?
Retail is grappling with new competition, new channels and empowered consumers. But retail has a new and increasingly powerful competitor that is taking an ever-increasing share of your customers’ time, attention and ultimately their money. Big Tech’s big appeal is now through their content and streaming services such as Netflix, Apple TV, Amazon Prime services and Google. Can retail fight back? How should it respond? One of the world’s great retail thinkers and academics who leads the highly respected Gottlieb Duttweiler Institute in Switzerland, gives his views.