Exclusive Research: Has the US consumer changed forever?
16 Sep 2020
In an exclusive research report for World Retail Congress Connected, renowned data science experts, Crosswalk Labs, together with the thought leadership and retail expertise of TRAUB bring you the findings from what over 5 million opt-in online shoppers in the US are doing and buying via their social media platforms. As stores re-open and COVID-19 remains very real, what can we learn from the current consumer mindset, purchasing decisions, values and interests? How can retailers use this information to optimize their performance? Crosswalk Labs and TRAUB will take a deep-dive into behaviours in the apparel, beauty, health, wellness and home verticals. Learn how to use this information to inform your engagement and conversion strategies in a world of continuing uncertainty.