Exclusively curated for the Congress, the Retail Study Tour is an unmissable opportunity to explore and be inspired by Dubai’s fast-growing and most impressive retail destinations. New for 2017 is the introduction of a new study tour before the Congress. By booking onto both tours, attendees will visit nine retail fixtures across the two days with commentary from leading malls and retailers on how they are creating unique and engaging consumer experiences.
Monday 3rd April
The tour the day before the Congress includes visits to Festival City Mall, home of the world’s largest water projection light show; Alserkal Avenue, Dubai’s art and culture district and IMG Worlds of Adventures, the world’s largest indoor themed entertainment destination.
Friday 7th April
Friday’s tour is focused on Dubai’s most innovative retail destinations including Mall of the Emirates, last Exit (a unique food truck park concept) and The Outlet Village.