The age of the integrated operating model is upon us – one where demand signals, supply decisions, and financial outcomes are continuously aligned. Volatility is the order of the day and retailers and brands can react more effectively by aligning their supply chain and merchandise planning processes. In this data-rich session, World Retail Congress, Anaplan and research partner Incisiv unveil preliminary findings from their supply chain and merchadise planning study of 250+ retail and CPG executives across North Amercia and Europe. This fireside chat will provide attendees with actionable strategies to transform supply chain volatility from threat into sustainable competitive advantage.