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Profitable omnichannel order fulfilment remains retail’s elusive holy grail

Profitable omnichannel order fulfilment remains retail’s elusive holy grail

Retailers are responding to consumer needs by offering greater choice of shipping and delivery options. But, are they equipped to deliver a consistent, profitable customer experience? To enable these new capabilities, retailers must fine tune or re-architect their supply chain and order fulfilment business processes and systems.

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