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Thinking like a customer: Your cognitive future in the retail industry

Thinking like a customer: Your cognitive future in the retail industry

Welcome to the age of cognitive computing, where intelligent machines simulate human brain capabilities to help solve society’s most vexing problems. For retail, cognitive computing has already arrived, and its potential to transform the industry is enormous. Cognitive systems are driving more personalized shopping experiences and helping unearth customer trends. Our research reveals that retail leaders globally are poised to embrace this groundbreaking technology more holistically and, by doing so, will redefine the future in retail. To learn more, we invite you to download this paper to explore the latest industry perspectives supported by fact-based strategic insights for senior business executives.

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