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Catherine Shuttleworth - Retail Analyst

Catherine Shuttleworth

Retail Analyst

Catherine Shuttleworth is one of the UK's leading retail marketing experts. With more than 30 years’ experience of focusing on the retail industry and shopper insight, she has strong relationships with, and has advised some of the UK's leading retailers, including Asda, M&S, Boots and Morrisons.

A highly respected retail analyst, Catherine has run her award-winning marketing agency, Savvy Marketing for the past 19 years, where she and her team of over 50 people help the world's biggest brands and retailers sell more by influencing shopper and consumer behaviours online, in store and on the move. Described as insightful, creative, pragmatic and with an innate understanding of brands and their consumers, Catherine's no-nonsense approach is centred around placing insight at the heart of all marketing activity that Savvy delivers. Catherine is a well-known commentator across the media on all things retail appearing on TV, Radio and in the press on a weekly basis.

Catherine has recently been awarded The Alliance MAD//Fest Female Leaders Club Award, is a board member of the IPM and chairs the Promotional Marketing Direct Response Panel committee of the ASA.

Sessions

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